HELPING HOSPITALITY AND RESTAURANT TECHNOLOGY PLATFORMS SCALE WITHOUT REWRITES OR HIRING A FULL-TIME CTO.
Tech slowing you down? Let’s fix that without blowing it all up.
You've outgrown duct-tape systems, and your team can feel it. I work with founders and CEOs of hospitality and restaurant technology platforms to realign product, engineering, and business strategy so you can scale what's working without burning it down.
40 → 160 engineers
10K → 26K restaurant locations
$19M → $63M recurring revenue
25% reduction in operating costs
6 years VP Engineering, PAR Technology
You've built something valuable, but growth is exposing cracks.
You're not imagining it, your tech team is stuck.
Onboarding is dragging. New clients take too long to get fully live and its starting to hurt revenue.
Velocity is down. You've added developers, but shipping is still slow, and no one can say why.
No clear tech strategy. You're investing heavily, but it's not translating into business results.
Customer Workflows keep breaking. Band-aid fixes aren't holding, and support tickets are piling up.
Roadmap keeps slipping. Everyone's busy, but priorities shift constantly and momentum is gone.
More developers won't fix it. Strategic tech leadership will.
More developers won't fix it. Strategic tech leadership will.
You don't need to rebuild - you need to realign.
Here's how I help CEOs founders get unstuck and move faster.
Here's how I help founders get unstuck and move faster.
Strategic Clarity
Find what's actually slowing delivery. Usually it isn't the team, it's an architecture that made sense at a tenth of the scale
Roadmap Momentum
Stop every enhancement from turning into a project. Restore delivery without a rewrite and without burning out the team you have.
Scale Ready Architecture
Close the enterprise deals your architecture is currently gating. Integrations that hold under load, across every location.
AI Strategy That Survives Contact With Production
Most AI advice is enthusiasm. I built a multi-agent engineering system myself, ran governed against ungoverned code generation, and hit the failure modes personally. My own practice runs on a governed AI pipeline. That's where the judgment comes from.
Your engineers are already using AI. The question is whether what they ship can be maintained, secured, and trusted a year from now.
Here's how I help founders get unstuck and move faster.
Half-day AI Workshop
A working session for you and your leadership team. What AI is actually good at in a platform like yours, where it creates risk, and where to start. You leave with prioritized starting points, not a vendor list.
AI Roadmap
The full plan, sequenced for your platform and your team. Where to accelerate, where to govern, and what has to be true before either. Built partly in the workshop, finished and delivered as a document your engineers can execute against.
AI Implementation Leadership
I lead the roadmap through delivery. Ongoing engagement, defined scope, accountable for the outcome rather than the hours.
Book a no-pressure strategy session - and leave with at least one actionable step.
Let's get your roadmap back on track!
Book a no-pressure strategy session, and leave with at least one actionable next step.
Not every founder needs a full-time CTO. But every growing SaaS company needs strategic tech leadership.
Strategic Technology Leadership, Without the Full-Time Hire
When a CEO tells me they need someone full-time, they're usually picturing a principal engineer writing code all day. That's a different job. The work that actually unblocks a growing platform is technology strategy, architecture decisions, and leading the engineers you already have. That work doesn't take forty hours a week. It takes judgment, and it takes someone who has done it before at your scale.
I ran engineering at PAR Technology through six years of growth, from 40 engineers to 160 and 10,000 locations to 26,000. The platform I inherited crashed daily. We stabilized it first, then modernized it incrementally, while the business kept running.
You get a defined cadence, decisions in writing, and accountability for outcomes rather than hours. When something breaks at dinner rush, you have my number.
Fractional CTO, full-time clarity.
FRACTIONAL CTO & TECHNICAL ADVISOR TO HOSPITALITY AND RESTAURANT TECHNOLOGY PLATFORMS
Hey, I'm Brian!
I've spent thirty years building and leading software teams, most recently six years as VP of Engineering at PAR Technology, running the platform behind 26,000 restaurants. Before that, Cubic Transportation Systems, Active Network, and NCR/Teradata.
CEOs and founders bring me in when the tech starts slowing the business down:
I’ve spent the last 15+ years building and leading B2B SaaS platforms — especially in procurement, fulfillment, and online ordering.
Founders bring me in when the tech starts slowing the business down:
Dev teams are stuck
Systems are breaking under scale
Enterprise deals are on the line
Roadmaps are slipping
I help untangle the mess, refocus the roadmap, and bring leadership to your tech, with the flexibility and cost savings of a fractional partner.
I stay close enough to see what's really going on, ask the right questions, and align your tech with what actually matters: your business outcomes.
I'm a consultant member of the Restaurant Technology Network, working in the group defining data standards for AI in restaurant systems.
I help untangle the mess, refocus the roadmap, and bring leadership to your tech — with the flexibility (and cost savings) of a fractional partner.
I stay close enough to see what’s really going on, ask the right questions, and align your tech with what actually matters: your business outcomes.
TESTIMONIALS
What others are saying
We were simultaneously driving an Agile transformation while re-architecting one of PAR's most important products. Brian led his teams through that change with a steady hand, keeping engineers focused on the outcomes that mattered most to the business. The results followed: better alignment, stronger delivery, improved culture and a more resilient product platform.
For founders or companies scaling complex SaaS platforms, Brian brings the rare combination of architectural depth, battlefield experience, operational discipline, and calm leadership that helps organizations move from complexity and risk to performance.
- Ryan Volberg, CEO (Former President, PAR Technology)
I had the pleasure of working with Brian from day 1 (of my time at PAR). He has been a partner for me on the engineering side throughout the entire time and we have achieved more than any could have dreamed was possible back in 2020 when I joined. Brian does not do justice to the hurdles we overcame in the very early days and still delivered those very impressive achievements. We have, I believe, the most stable product on the market and this is down to the work that has been done on the engineering and QA side.
- Gio Bucciero, VP Product, PAR Technology
He has an incredible ability to connect strategy with execution. Whether driving architectural direction, scaling platforms, or coaching teams through complex challenges, Brian brings clarity, composure, and technical depth that raise the bar for everyone around him. His decisive leadership and steady focus on doing what’s right for the business earn deep respect from all stakeholders
-Ashraf Sarwath, Senior Manager, PAR Technology
Engagement Options that Scale
With every engagement focused on measurable ROI.
Whether you need clarity, strategy, or transformation, there's an option for your business.
Half-Day Consultative Strategy Session
In this half-day session, we will dive into your technology strategy and provide clear direction on what needs to be improved to reach your goals:
4-hour Strategy Session for your team using the Functional Technology.
Framework to focus your technology strategy. Custom, bespoke based on your company’s needs.
14-day Preparatory Period via email correspondence.
Delivery includes immediate technology punch list, list of blindspots, and technology plans for next 1-6 months.
Fractional CTO Advisor
I can advise your team and keep your development teams on track, and continue to align your tech strategy with business outcomes.
Sprint planning calls led twice monthly.
Unlimited email correspondence.
Long term growth with the least financial risk.
Access to our tech campaign standard operating procedures (SOPs).
Requires a minimum 3-month commitment.
Fractional CTO Leadership
About 10 hours per week inside your organization to accomplish the following:
Translate the CEO & the Board's vision into technology strategy and objectives.
Define the key talent the business needs to reach its goals.
Assist in recruiting, interviewing, and managing qualified talent to implement technology strategy.
Report weekly to the CEO and Board on all KPIs mutually defined as important.
Continue to innovate ways to reach technology and sales goals despite roadblocks.
Elite Coaching Experience
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